Physics in Everyday Life....

A friend was looking through a catalog, with me looking over his shoulder. I noticed an ad which claimed that the "rich leather jacket emits style!".

"Emits" style? Is style a wave or a particle? Can I shield myself from these emissions? Do they follow the inverse-square law? My friend, once it was pointed out to him, wanted to know how style emissions are measured. I decided that, since nobody has more style than the original James Bond, the fundamental unit of style will henceforth be the "Connery". Of course, since a Connery is way too much style for most real-world examples, measuring instruments will usually be calibrated in micro-Connerys.

Another quantity useful in such study is the measurement of how much style a subject can contain before beginning to break down and undergo self-destruction. This is, naturally, the subject's "Elvis limit". Style research is also illuminated by the consideration of the paradoxical circumstance in which a subject's level of style drops so low that it quantum-jumps to a relatively high level without any observable influx of additional style -- this point is often termed the "Shatner threshold". And, of course, our overview would not be complete (and won't be anyway) without mention of those subjects who exhibit the "Keanu effect" -- the circumstance in which seemingly any quantity of style can be introduced to a subject while still leaving it totally bland and uninteresting.